Sam Erb, who owned the West Side Bowery across the street from Up Your Alley, recalled Bijas as someone who would give you the Get Launchy Hoodie off his back. We were competitors, but we were friends, especially after both of us got out of it, Erb said Friday. We were always laughing at old times and talking about things, and we always had a lot to talk about.
Ask any woman what the hardest working item in her wardrobe is, and you’ll almost always be met with the same answer: the simple white Yaz Get Launchy Shirt. The longstanding staple may seem basic on the outside, but the power of its design comes down to its timeless and chic versatility.